Independent & Vendor-Neutral

Digital Signage Consulting
That Holds Up After Launch

Independent strategy, vendor selection, and hands-on support for organizations that want to get it right the first time, not just at launch.

Free 30-Minute Discovery Call

No pitch. No pressure. Here is what we cover.

  • What you are trying to build or fix, and what is blocking you
  • Whether your situation needs consulting, training, or content support
  • What a realistic engagement looks like in scope, timeline, and cost
  • Whether I am the right fit, or who else might be
Why this matters
Most digital signage projects fail in year two. Not because the technology breaks, but because nobody planned for what comes after launch.

Wrong platform. A vendor that oversold support. A content strategy that lasted three weeks. A network nobody knows how to manage when something goes wrong.

I am an independent digital signage consultant. I do not sell screens, software, or hardware. I help organizations plan, procure, and deploy systems that hold up past the ribbon cutting, and I stay involved until they actually do.

  • Recommendations driven by your requirements, not a sales pitch
  • No commission structures influencing what I recommend
  • I stay involved until the system actually works
  • You leave with docs your team can use without calling me
  • Fixed cost confirmed in writing before any work begins
The Process

How It Works

Four steps. No vague retainers. No surprise scope creep.

1

Discovery Call

Free 30-minute call. We figure out what you actually need and whether I am the right fit.

2

Scope & Proposal

I outline the engagement, timeline, and cost. You know exactly what you are getting before we start.

3

Engagement

Strategy, vendor evaluation, implementation oversight, or all three, depending on where you are.

4

Delivery

Clear recommendations, documented decisions, and a system your team can manage on their own.

Services

What I Help With

End-to-end support across every phase of a digital signage project.

Modern retail store with digital signage displays

From planning to post-launch

Practical expertise across every phase of a signage network, built to last beyond the ribbon cutting.

Strategic Project Planning

Network design, requirements documentation, stakeholder alignment, and budget planning. I help you define what success looks like before you spend a dollar on hardware.

Vendor Selection & Management

I evaluate CMS platforms and hardware against your specific situation, not a generic checklist. Full RFI, RFP, and RFQ support included. I'll tell you what to avoid.

Software & Hardware Selection

Independent evaluation of digital signage platforms, display hardware, media players, and mounting solutions. If you are replacing an underperforming system, I help you get it right the second time.

Implementation & Launch Support

From pilot to full rollout, I stay involved to make sure what got planned actually gets built correctly. Vendor management, installation oversight, content system setup, and staff readiness.

Ongoing Retainer Support

Monthly access for organizations that want a senior resource without hiring full-time. Useful for multi-year deployments, ongoing vendor management, or networks that are actively growing.

Independence

Why Not Just Talk to a Vendor?

Every vendor believes their platform is the right fit for your situation. That is not cynicism. It is just how sales works. My recommendation comes from your requirements, not a quota.

No commission structures driving what I put in front of you.
I have been on the vendor side. I know what the pitch leaves out.
My only obligation is to give you an honest answer to the question you are actually asking.
Retail media network in a grocery store
"The best platform decision I made was hiring someone with no stake in which platform I picked."
— Healthcare client, 120-screen network
Proof

Real Results

Real engagements, real outcomes.

$180K
CMS replacement avoided

A 120-screen healthcare network was being pressured to replace their CMS mid-contract. An independent evaluation and vendor negotiation kept them on their current platform and saved a six-figure switch.

Healthcare · 120 screens
40%
Faster deployment

Full RFP management, vendor selection, and launch support for a multi-location retail rollout. Cut deployment timeline by 40% compared to their previous network build.

Retail · 40-screen rollout
90 days
Team fully independent

Six buildings, competing stakeholder priorities, no documented requirements. System live in 8 weeks. Team managing the network independently within 90 days of launch.

Corporate campus · 6 buildings
Engagement Models

How We Work Together

Every engagement starts with a free discovery call. No retainer required to have a conversation.

Project Engagements

Defined scope, defined deliverable

Fixed scope, fixed timeline. Best for new deployments, vendor selection, network audits, and RFP support. You know exactly what you are getting before we start.

Book a Discovery Call

Monthly Retainers

Ongoing access, dedicated hours

Ongoing engagement with dedicated hours each month. Best for active networks, multi-location rollouts, and organizations that need continuous strategic guidance without a full-time hire.

Book a Discovery Call

Hourly / Ad Hoc

Quick questions, focused sessions

Single session, no retainer required. Best for vendor feedback, RFP reviews, platform questions, and second opinions before a major decision. Senior-level thinking without a full engagement.

Book a Discovery Call
FAQ

Common Questions

Typically 10 to 500 screens across any vertical. Happy to discuss larger or more complex networks on a case-by-case basis.
I evaluate platforms based on your requirements first. I have professional relationships from years in the industry, but no vendor compensates me or shapes what I recommend. My job is to give you the honest answer, not the convenient one.
Yes. Network audits, CMS migrations, vendor renegotiations, and content strategy overhauls are all common engagements. You do not need to be starting from scratch.
Usually within one to two weeks of a signed agreement. Discovery calls are typically available within a few days.
Project-based has a defined scope and ends when the deliverable is complete. A retainer is an ongoing monthly engagement with dedicated hours, best for organizations that need continuous access to senior-level guidance.

Ready to Get Started?

Every engagement starts with a free 30-minute call. No pitch, no pressure. Just a direct conversation about what you need.