Meet Your Go-To Digital Signage Consultant

Get senior-level digital signage expertise, without the full-time hire. I deliver the kind of on-demand support that keeps your signage projects and operations moving forward.

đź“‹ Projects that launch clean and on time
⚙️ Training and workflows for agile teams
đź§° CMS usability and tech stack reviews
🎯 Signage content that scales
🖥️ Professional managed services

Digital signage consultant providing expert insights at an industry conference, discussing signage strategy and technology trends.

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Digital Signage Consulting Services

Digital signage consultant support that makes planning and execution simple

Plan and Launch With Confidence

From kickoff to go-live, I keep projects on track.

  • End-to-end planning with hands-on execution (not just “advice”)
  • Software, hardware, and workflows that play nice together
  • RFP and RFQ support from blank page to final review
  • Digital Menu Boards, Corporate Digital Signage, Retail Media…

Your digital signage consultant for choosing the right tech stack.

  • Side-by-side comparisons of CMS and hardware options
  • Straightforward recommendations tailored to your needs.
  • Hands-on installation and launch support
  • Cloud based CMS, System on chip displays, media players etc.

Because winging it is not a strategy.

  • Market and trend analysis grounded in reality, not hype
  • Competitive breakdowns with actionable insights
  • Go-to-market strategies for platforms, CMS, and services
  • Product and software audits with honest, usable feedback

Keep Your Network Running Smooth

Reusable, on-brand, and designed to perform.

  • Brand-safe templates your team can update without designers
  • Eye-catching content that aligns with your goals
  • Custom, data-driven layouts that adapt to audiences

Fresh, functional, and frustration-free.

  • Smart scheduling and automation to ensure seamless playback
  • Real-time support and troubleshooting when things go sideways
  • Full-service content management—yes, I can run it all for you

Confident teams, smooth processes, no duct tape fixes.

  • Full workflow audits to spot gaps and fix what’s slowing you down
  • Custom processes built around your actual tools and team size
  • Practical, hands-on training tailored to how your people work

Optimize and Grow Your Impact

Because “feature-rich” doesn’t always mean user-friendly.

  • Full software audits that reveal strengths, gaps, and blind spots
  • Feature gap analysis stacked against top market contenders
  • UX testing to find friction points before customers complain

Messaging that sells, not just specs on a sheet.

  • Competitive analysis and market positioning guidance
  • Product messaging that doesn’t sound like every other CMS 
  • Strategic marketing plans for content, timing, and delivery

Get Your Digital Signage On Track

16+ Years of Signage Experience You Can Rely On

I’ve worked digital signage from every angle. Global marketing leadership, product management, technical account management, support. That means when you work with me, you get proven strategies rooted in real-world execution.

Industry Insights & Spotlights

Featured Publications and Digital Signage Industry Insights

Why Partner With Me?

16+ Years in the Signage Trenches

I've spent over 16 years helping businesses implement digital signage solutions. From tech support to Global Marketing Director at a leading digital signage software company, I focus on what actually works. I've delivered digital signage projects for Fortune 500 companies worldwide.

No Vendor Kickbacks. No Bull.

When I recommend digital signage hardware or digital signage services, it's because they fit your situation. I have zero partnerships, which means honest assessments that save you money and straightforward guidance on digital signage systems.

Senior Expertise, Fractional Commitment

Access senior-level expertise without the overhead of a full-time hire. Scale my involvement up or down based on your project needs, paying only for the support you actually require.

Latest Insights

A front-row seat to how I think as a digital signage consultant. Every post reflects my approach to solving the real-world challenges that businesses and digital signage operators face.

System-on-Chip vs External Media Players comparison for digital signage solutions

System-on-Chip vs External Media Players

A quick guide to choosing the right hardware architecture for your digital signage deployment...

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Retail Media Networks: Guide for 2025

How retailers are transforming their signage into powerful ad and content platforms...

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AI-powered digital signage solutions for personalization and optimization in retail environments

AI in Digital Signage: Win in 2025

AI is revolutionizing digital signage with smarter, more responsive and data-driven content...

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Top digital signage trends for 2025 including AI, sustainability, and programmatic DOOH

Top Digital Signage Trends for 2025

From sustainability to programmatic DOOH, here’s what’s shaping digital signage this year...

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A signage expert (Jordan Feil) speaking at an industry event, providing expert insights on marketing strategies and technology trends.

About Jordan Feil

Montreal roots, global reach. Over 16 years, I’ve lived almost every role in this industry. From frontline support to leading global product strategy. I know where things break and how to fix them. That kind of range isn’t just a résumé flex. It’s proof that I know this industry from every angle and that I care enough to get it right.

I bring clarity where others bring complexity.

Follow my blog for sharp takes, real-world insights, and the occasional rant about things we should probably stop doing in digital signage.

Digital Signage Consulting FAQs

How does hiring a digital signage consultant compare to managing in house?

Working with a digital signage consultant gives you focused expertise without the cost of a full-time hire. You get strategy, workflow optimization, and platform support from someone who has worked across multiple CMS and signage networks in the U.S. and Canada. It's the fastest way to improve performance without adding permanent headcount.

How does working with JAF Digital Consulting actually work?

I work independently with flexible engagement options. Every project begins with a consultation to define goals, scope, and priorities. From there, most clients move into hourly-rate services for content management, training, or support. Retainer arrangements are available for organizations that need ongoing guidance and operations management.

What makes your approach different from vendor-led digital signage services?

Vendors focus on selling software or hardware. My role is to make those tools work for your business. I provide independent consulting and CMS audits that help you choose or optimize platforms like Navori. The result is unbiased guidance, smoother workflows, and stronger ROI for your digital signage operations.

Can you work with our existing CMS, hardware, or creative team?

Yes. I help teams get more from their existing digital signage setup, whether you use Navori, BrightSign, or another CMS. I collaborate with your creative, IT, and content teams to streamline workflows, simplify scheduling, and improve reliability — without unnecessary system changes.

Still Have Questions?