DSCE Certified · Montreal

Independent Digital Signage Consultant

I help organizations, signage partners and software vendors deliver digital signage projects: training, technical support, implementation, content and practical advice.

17+
Years in digital signage
75+
Projects delivered
0
Vendor commissions
Jordan Feil, independent digital signage consultant with 17+ years of experience
Jordan Feil
Digital Signage Consultant · Montreal
Trusted by

Who I Help

Operators, resellers and integrators

  • Bid and proposal support
  • Implementation help when your team is at capacity
  • White-label training and rep coaching
Operator and reseller support

Software vendors

Vendor and market advisory

Trusted Partner

Jordan has been a fantastic partner to our team. He knows our digital signage platform inside and out, pairs deep expertise with genuine strategic instinct, and raises the level of every project he's part of. Sharp, dependable, and a genuine pleasure to work with. I recommend him without hesitation.
Frank Alvy
Director of Digital Solutions, VGS
VGS · Carlstadt, NJ
Career

A Digital Signage Consultant Built in the Trenches

Product, marketing, technical pre-sales, support. Every role taught me where signage actually breaks.

Client success and tech support for digital signage networks
2009 – 2014

Client Success & Tech Support

Lived in the support queue, learning exactly where signage breaks and how to keep it running.

Digital signage project manager presenting at conference
2014 – 2018

Digital Signage Project Manager

Delivered bespoke, multi-site signage rollouts on time, on budget, and stable.

Technical account management for digital signage deployments
2018 – 2020

Technical Account Manager

Supported enterprise deployments, aligning complex technical setups with client needs.

Digital signage software product management dashboard
2020 – 2021

Software Product Manager

Turned customer pain points into features that matter, making networks easier to run.

Jordan Feil as Global Director of Marketing in the digital signage industry
2021 – 2024

Global Director of Marketing

Led global digital signage marketing, owning positioning, messaging, and campaigns that drove platform adoption.

Running Navori QL? I spent six years at Navori Labs, and Navori still hires me to deliver its customer training. See Navori setup, training and optimization

The Approach

How I Actually Work

Jordan Feil presenting at a digital signage industry conference.

Based in Montreal, working globally. I've spent my whole career in digital signage, from the support queue to Global Director of Marketing at Navori Labs, with time as its product manager along the way. I've worked the vendor side, the integrator side, and the operator side, so my advice is built for what survives in the field.

I stay involved until your team can run it without me.

No full-time hire and no long-term contract. You scale my involvement up or down as the project needs, and pay for senior help only when you need it.

Learn More About Me

Field Notes on Digital Signage

Real-world insights on the challenges digital signage operators actually face.

View All Articles

Digital Signage Consultant FAQs

What does a digital signage consultant actually do?
A digital signage consultant helps organizations plan, launch, and improve their digital signage networks without the bias that comes from working for a vendor. That means auditing your current CMS setup, selecting the right software and hardware for your use case, designing workflows your team can actually follow, building content strategies that keep screens relevant, and training the people who run the network day to day. The goal is always the same: a signage network that works the way it was intended and keeps working after the project closes.
How does hiring a digital signage consultant compare to managing in house?
Hiring a digital signage consultant gives you senior expertise without adding a full time role. You get clear guidance on strategy, workflows, and platform setup from someone who has seen many different CMS and hardware stacks. It is a fast way to improve results while your team stays focused on their core jobs.
How does working with you actually work?
We start with a 30-minute call to understand your goals, current setup, and risks. From there, most clients start with a fixed-fee project or the Migration Readiness Assessment, and move to a monthly retainer if they need someone to own the signage. Every fee is confirmed in writing before work starts.
What makes your approach different from vendor led digital signage services?
Vendors are paid to sell hardware or software. I am paid to make your whole signage system work better. I do not take kickbacks or reseller commissions, so recommendations are based on fit, not quotas. That means honest CMS and hardware audits, including platforms like Navori and BrightSign, with clear pros and cons for your use case.
You spent six years at Navori. Is your advice independent?
Yes. I spent six years at Navori Labs, including time as product manager, and I still work closely with the team, so I know the platform better than most. I don't take commissions from any software vendor. When you hire me to help choose a platform, the recommendation is built around your network, your team, and your budget.
Can you work with our existing CMS, hardware, or creative team?
Yes. Most projects start by making your existing tools work harder instead of ripping everything out. I can support the CMS and players you already use, partner with your IT and creative teams, and simplify scheduling, monitoring, and content workflows so the network is easier to run day to day.
How much does digital signage consulting cost?
Three ways. A fixed-fee Migration Readiness Assessment from $2,500, a monthly retainer priced on the call, or project work quoted per project. The fee is confirmed in writing before anything starts, and every engagement begins with a 30-minute call. See the three ways to work with me.

Tell me what your screens should be doing.

Every engagement starts with a 30-minute call about what you need and whether I'm the right fit. No long-term contract required.